PHINIA, owner of the Delphi brand, has announced the appointment of Richard Masters as UK Diesel Business Development Manager and Mike Parker as Business Development Specialist as it continues to strengthen its sales team and support future growth.
With more than two years’ experience at PHINIA, Richard brings a wealth of customer-focused expertise to the role, having previously worked within the company’s Original Equipment Service (OES) division supporting some of its largest OE customers with their diesel service offering.
Masters will be responsible for managing and collaborating with key diesel customer accounts across the UK, helping to strengthen the Delphi product offering and deliver value through a customer-first approach.
Masters commented: “I’m excited to take on this new challenge and further strengthen PHINIA’s position within the market and look forward to helping deliver solutions that support the company’s growth and success.
“Our customers and suppliers operate at an incredible pace, which keeps every day different. Diesel is constantly evolving, creating new opportunities and challenges across the sector.”
Mike Parker joins PHINIA as Business Development Specialist, bringing over 20 years of experience in the sector, with a strong background in technical, commercial and business development roles. Throughout his career, he has worked closely with customers and partners to support growth, strengthen relationships and deliver long-term value.
In his new role, Parker will focus on supporting PHINIA’s UK growth strategy, working closely with customers to identify opportunities and strengthen engagement across the business.
Parker said: “I’m delighted to be joining PHINIA at such an exciting time for the business. The market continues to evolve rapidly and I’m looking forward to working with our customers and colleagues to build strong partnerships and support continued growth across the sector.”
Aliya Lam, Country Director UK at PHINIA, added: “We’re delighted to welcome both Richard and Mike to the team. They each bring extensive knowledge, strong customer relationships and a wealth of industry experience that will be invaluable as we continue to strengthen our presence across the UK.
“Both new appointments will further enhance our ability to support customers with the products, technical expertise and service they need to succeed. Investing in talented people is a key part of our growth strategy, and we’re excited to see the positive impact they will have on both our customers and the wider business.”
