BookMyGarage, the UK’s leading comparison site for MOTs, servicing and repairs, has teamed up with VARTA Batteries as it continues to forge strategic relationships to support its garage partners. Clarios, the leading OEM supplier of lowvoltage batteries, produce VARTA the premium automotive battery brand in Europe.
Powering one in three vehicles globally and 60% of new vehicles in Europe, VARTA’S batteries are also distributed in the aftermarket sector via a host of leading motor factors. The VARTA partnership is yet another step in the BookMyGarage ambition to become the leading digital partner for UK garages.
Toby Hughes, Chief Operating Officer at BookMyGarage, said: “By teaming up with leading suppliers to the aftermarket, we provide our garage partners with access to some of the biggest and most reputable brands in the sector. Our partnership with VARTA Batteries is a milestone for us not only in terms of the prestige of its name but also its position in vehicle battery supply, and in recognition of the growing EV servicing provision offered by our garage partners.
“We are delighted that VARTA Batteries has recognised our platform as an essential cog in the aftermarket wheel that connects drivers with garages. Garages can also be assured in our professional partnerships whilst VARTA’s products reach the motorists who are looking to confidently replace their battery.”
VARTA Batteries were sponsors of the recent BookMyGarage Silverstone event where their UK representatives met premium Top & Gold tier garage partners who were exclusively invited to this coveted event and hosted in the prestigious corporate hospitality Ignition lounge.
VARTA spokesperson John Rawlins said: “We operate in a globally connected world so it stands to reason that we would reach out and develop relationships with key partners in the aftermarket space. As such we recognise BookMyGarage as a leading organisation in the UK which brings together motorists, garages and suppliers.
“With a history stretching back more than 130 years, we are the world’s largest battery manufacturer. VARTA batteries are factory-fitted by leading vehicle manufacturers and trusted by drivers globally whilst 70% of new start-stop vehicles with an AGM battery are powered by our product. Our engineers put expertise and precision into every VARTA battery to ensure they provide long life and lower cost of ownership. We only partner with organisations that encapsulate our customer-centric and quality product ethos and we proud to be welcomed to the BookMyGarage family.”
