Leading automotive distribution company, JRP Distribution, supplies a vast range of brands and is advising factors and technicians on what to stock and what to upsell this winter, alongside the usual winter products, such as bulbs and battery care items.
JRP has a 60,000 sqft warehouse and office in Chichester and supplies more than 5,000 market leading products to various industries, with its core business focusing on the automotive sector. Its brands include, amongst others, Autobar, Ecomotive, Simply Brands, J-B Weld, Tecniks, Frsh Scents and Invisible Glass.
While technicians, workshops and factors focus on the traditional product groups for winter, which JRP can still support with, the distribution company is providing them some different ways to make additional profit this winter.
Drivers still need to clean their car in winter, if anything, they need to clean it more often due to the weather, so ensure there’s a healthy stock of cleaning supplies for customers. One such range to stock is Stoner Car Care, which is an American car care giant, with an impressive reputation to match its enormous range of premium products with professional standards.
It also owns the brand, Invisible Glass, that has some of the most iconic products when it comes to the automotive industry, such as its Rain Repellent, which is a durable hydrophobic coating that ensures water doesn’t stick to the windscreen, helping drivers see better, stop sooner and drive safer in wet weather. Invisible Glass has also recently launched a new premium quality wiper blade range to the aftermarket, with new high-endurance wiper blade technology that has previously been unseen in the UK market. So, instead of concentrating on volume sales for wiper blades, JRP is advising technicians and factors to look at the upgrade sell for blades.
One consumable that’s usually an impulse purchase is an air freshener, yet it can be a great earner providing the location of the air fresheners is prominent and the range available in store. Frsh recommends having a counter top display unit to encourage the impulse purchases and to switch up the stock depending on the season. Frsh has an impressive range that will suit most drivers, from the classic formats of hanging cards, liquid membranes, gel pots, scented polymer and vent sticks, through to the new super sleek ultrasonic diffuser and its exciting novelty vacation range, which has Christmas themed air fresheners to suit the season.
One range that should be a focus all year round, but especially during winter when it gets dark quickly, is breakdown, and one product that should always be in a vehicle is TyreFix from EcoMotive. TyreFix is a permanent gel-like tyre sealant that requires only a single application for the entire life of the tyre. This protective coating of the inner liners of the tyre is formulated to prevent flat tyres caused by punctures. It extends tyre life by lowering operating temperatures and helping tyres to maintain set-point pressures by eliminating porosity air loss. It can also be used on tubed, tubeless and run-flat tyres.
Furthermore, as it’s getting dark earlier, it’s important to check the condition of headlight units. The headlight restoration kit from Quixx was the first of its kind when it was launched and can effectively clean the surface that may have turned yellow due to sun, dirt or rain, which will impact the amount of light that can get through it. The kit consists of a polish and sealer that quickly and permanently restores the units.
