From humble beginnings on the family farm in Holmes Chapel to a 15-acre hypermarket in
Winsford, Cheshire. FOW Car Supermarket has recently announced the expansion of their site in
Trafford, soon to be a 700+ Car Supermarket.
On February 21st 2025, FOW Car Supermarket reached this spectacular milestone when Michael
Shiels collected his new car, a BMW X1.
The team at FOW were excited to share this historic moment! New Car Day is always exciting, but
for Michael, this was extra special. Revealed under the Autoglym LifeShine cover was Michael’s
new car, this is one car reveal he’ll never forget. Little did he know he was FOW Car Supermarket’s
400,000 customer.
Michael said “I’m completely overwhelmed, this is my 15th car from FOW and it won’t be my last!
The service is always brilliant, and to be their 400,000 customer is simply amazing, thank you!”
Reaching this milestone wouldn’t be possible without teamwork, driven by John and Edward Ford,
the grandchildren of FOW Car Supermarket founder Vernon Ford.
John said “I’m delighted to see our business reach this milestone. FOW continues to place high
importance on family values, trust and customer care. Without our fantastic team, this wouldn’t be
possible”
FOW Car Supermarket continues to accelerate growth, with exciting plans to expand, open career
opportunities and present the UK’s most enjoyable car shopping experience. The 500,000 target is
in sight and on course within 7 years due to increased sales.
Edward said “This is an exciting time for FOW! With our expansion plans accelerating, we’ve got a
great opportunity to drive growth, personal development and customer experiences while setting
our sights on the magic 500,000!”
FOW is on the road to continue this success. After a successful 2024, the business is poised to
drive sales and customer satisfaction, establishing itself as the Car Supermarket of choice in 2025.
