The sponsorship comes after the PetrolHeadonism was GSF’s media partner at its first TechFest in 2024, with three more announced this year taking place across the UK. PetrolHeadonism will again be onboard to deliver a range of content across the three shows.
The GSF Main Stage will see a host of creators on hand to greet fans, discuss their projects and give exclusive interviews, all hosted by TV presenter, YouTuber and automotive influencer Sam Hard.
Underground is a haven for expensive, rare and exotic vehicles which pack out the stadium car park. This, alongside a host of popular UK Content Creators & Automotive celebrities, makes it unmissable for any petrol head.
Ciro Ciampi, Founder and CEO of PetrolHeadonism, commented: “It’s great to have GSF on board as we return to Wembley even bigger than before. There’s so much planned to wow guests, partners and sponsors. From the £3m Koenigsegg Jesko to the classic Fiat 500, the insanely customised Nissan GTR to the Max Power era Renault 5 – we have the most eclectic display making Underground London’s premier car show.
“With PetrolHeadonism, we’re building one of the most passionate car communities on the planet. One of the great synergies between us and GSF is that our followers love to maintain and modify their cars to experience the joy of driving.”
Alistair Preston, Chief Customer Officer, GSF Car Parts, added: “We’re delighted to be part of this year’s PetrolHeadonism Underground. The UK car scene continues to grow, and these massively popular events are the perfect platform to exposure the GSF name to the enthusiast community.”