Designed to inspire and engage the next generation of automotive professionals, the events provide apprentice vehicle technicians with an opportunity to explore the vast career opportunities within the UK’s automotive aftermarket.
Led by Steve Fox, UK Technical Training Manager at HELLA, the open days offer a mix of hands-on experiences, insightful talks, and interactive sessions. Students are introduced to innovative solutions like Hella Gutmann’s ADAS calibration equipment, mega macs X and macsRemote Services. They also take part in practical activities such as camera calibration and remote diagnostics, gaining valuable real-world experience.
“By bridging the gap between education and industry, we aim to spark curiosity, build skills, and highlight the exciting future of the aftermarket,” said Steve Fox. “Our college open days give students practical exposure to diagnostics and ADAS calibration while showcasing the diverse career paths available beyond traditional roles.”
As the automotive sector continues to evolve, HELLA is committed to playing a key part in shaping tomorrow’s workforce.
“Having such a big brand like HELLA take the time to welcome us and share their expertise has been amazing,” said Tia Marsh, a motor vehicle student at East Coast College who recently attended a college open day at HELLA Academy. “They’ve been so approachable, answering all our questions and really showing us what goes on here. It’s inspiring to see a company of this scale investing in students like us.”
“Exposure to technologies like ADAS and remote diagnostics is essential for our students,” said Matthew Yeldham, a lecturer from East Coast College. “They are the future of this industry, and by familiarising them with these innovations, we’re setting them up for success.”