Niterra is one of the leading, global automotive and technical ceramics suppliers. In the automotive field, the company is specialised in the development of ignition parts and sensors for Original Equipment (OE) and Aftermarket customers across the globe.
David Loy, Vice President Aftermarket EMEA at Niterra EMEA GmbH said “Our purchase of WhoCanFixMyCar is an important step towards our strategy to support garages and make the life of drivers easier, the garage service and repair online platform will further strengthen our position in the automotive Aftermarket, while also expanding our services to new levels so that we can provide new solutions to the Aftermarket in the future.”
Launched in 2011, WCFMC is an online car maintenance and repair marketplace that consists of a wide
network of top-rated independent workshops, mobile mechanics, garage chains and dealerships around
the UK. It provides customers with the most convenient repair options in terms of location, price,
customer ratings and appointment times for all their vehicle repair and servicing needs – all at the click of a button on a smart device or computer.
“We are thrilled to be embarking on the next stage of our journey with Niterra,” said Al Preston, Co-
Founder at WCFMC. “Given their automotive pedigree, Niterra’s team are passionate and motivated to
support WCFMC’s continued growth and build on the foundations we have put in place since we started.
This is great news for our fantastic repairer network, our strategic partners and all the drivers that have
trusted us over the years.”
Whilst WCFMC will follow the Niterra Group management policies, its management will be separated
from Niterra’s core business of manufacturing ignition and vehicle electronics products, so that it can
focus on continuing on its impressive successes. These include helping millions of UK drivers find local,
reliable and affordable vehicle repairs, as well as gaining over 100,000 positive customer reviews for its
network (TrustPilot, average score: “Excellent” 4.5/5).
With Niterra’s backing, the platform will continue to flourish and benefit from having a well-resourced
owner with a clear, long-term vision and deep understanding of the sector.