Is it the end of the road for the Ford Fiesta?

The Ford Fiesta, the biggest selling car in the UK between 2009 and 2020 and a common sight in garages for decades, could soon be discontinued as its manufacturer continues its move towards EVs.

The Sun first reported that Ford is looking to scrap the Fiesta, which has been in production since 1976, as it has no plans for an all-electric version to allow the model to travel past the 2030 ban on the sale of new internal combustion engine vehicles. Ford already has a number of electric vehicles on sale in the UK, including the Puma EV and Mustang mach-e, among others.

The decision will be keenly felt, as AA Cars CEO James Fairclough observed: “News that production will end for the enduringly-popular Ford Fiesta is a watershed moment in car manufacturing. The Fiesta has been one of the UK’s favourite vehicles since its introduction in 1977, and has consistently been among the most popular and searched-for cars on the AA Cars site. The transition to electric vehicles, and changing consumer preferences, means that manufacturers are making tough decisions about the cars they produce. Many British drivers, however, will be disappointed to hear that Ford is calling time on this iconic model.”

James added: “Thankfully for Fiesta devotees, the car will have a strong presence on the second-hand market for many years to come. And when the very last Fiestas roll off the production line they are likely to be much sought-after.”

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